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Rubeus is a complete ecosystem of solutions for attracting and retaining students for the educational segment.
Through the Rubeus software and specialized consultancy, the objective is to optimize institutions’ processes.
On a daily basis, Rubeus’ culture is based on six pillars: transparency, freedom, quality, simplicity, respect and results.
Being part of a small marketing team gave me the opportunity to work across several roles. My main responsibilities included creating static and video content for social media, managing image content, and handling the strategy, management of email marketing through Mautic and the design and development of new landing pages.
I was also involved in paid media strategy and ideation. Designed and animated the logo reveal. Additionally, I contributed ideas for blog posts and eBooks, designed collateral and print media, and assisted with various day-to-day tasks.